The idea of creating an ECA Club Management Guide was born from the need of having a manual, which shares best practices in different aspects of club football management. In fact, in today's football environment, the quality of a club's management is key to success, and the aim of this guide is to review different aspects of club management such as a club's operational, commercial, community and sporting activities.
With a specific focus on case studies and active participation from clubs to provide content, the ECA Club Management Guide gathers information directly from clubs, to analyse it and offer a practical benchmark. The publication integrates a strong practical approach, from a European perspective, including case studies from clubs in top, medium and smaller national associations as well as interviews with club managers, CEOs and other top executives demonstrating how clubs have dealt with particular situations in the past.
The ECA Club Management Guide does not provide a single template to guarantee successful club management, but rather attempts to offer insights into effective club management through sharing best practice examples from clubs of various sizes and locations throughout Europe. This will offer the opportunity for all clubs to compare various methods and possibly improve their strategies. Over 150 interviews from no less than 100 clubs from all countries that have ECA Representation were carried out.
At ECA, we commit to strongly promote good management and effective long-term strategic plans within football clubs. It is for this reason that we are convinced that this Club Management Guide is useful, not only as a source of information and inspiration, but also as a lively tool to improve the current and future sustainability of clubs.
The ECA Club Management Guide can be purchased for €100,- (+ VAT 2.5% & shipping costs)*. If you are interested in purchasing the ECA Club Management Guide, please complete the order form and send it to firstname.lastname@example.org.
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